Brand Ethos
A great brand is more than a logo. It's the feeling people have when they encounter your work, the values that guide your decisions, and the story that makes people want to join your mission.
Through a collaborative workshop process, we'll uncover the heart of your business and translate it into a clear, cohesive brand identity that feels authentic, memorable, and aligned.
What's Included
Full-day Brand Ethos Workshop
Mission, Vision & Values Development
Brand Positioning & Messaging Framework
About Page & Brand Story Development
Service & Offer Development
Logo Design & Visual Identity
Color Palette & Typography Selection
Comprehensive Brand Guide & Brand Deck
Partnership & Collaboration-Ready Brand Presentation
Web Design
Your website should do more than look beautiful; it should work as a powerful tool for connection, credibility, and conversion. We design custom Squarespace websites that blend strategy, storytelling, and user experience to create a digital home that truly reflects your business.
Whether you're launching something new or reimagining an existing brand, we'll create a site that is easy to manage, optimized for search engines, mobile-friendly, and built to grow alongside your business.
What's Included
Custom Squarespace Website Design
Strategic Site Architecture & User Experience
Mobile Responsive Design
SEO Foundations & On-Page Optimization
Custom Copy Guidance & Content Strategy
Blog & Resource Setup
Contact Forms & Lead Generation Tools
Basic Analytics Integration
Training & Handoff for Easy Management
Ongoing Growth Recommendations
Systems Design
The right systems create freedom. The wrong systems create overwhelm. Every business operates differently, so we begin with a deep dive into how you work, communicate, sell, and serve your clients.
I’ll identify the technology, workflows, and operational systems that can simplify your day-to-day, reduce friction, and create more space for creativity and impact.
What's Included
Business Operations Audit
Workflow & Process Mapping
Platform Recommendations
CRM & Client Journey Design
Email Marketing Integration
Scheduling & Automation Systems
Payment & Billing Optimization
Project Management Setup
Team Communication Systems
SOP Development & Documentation
Strategy Consulting
Strategy Consulting is designed for business owners, founders, and leaders who want expert guidance, fresh perspective, and practical solutions for the challenges they're navigating right now. Or maybe you want a right-hand woman to help you with some daily, weekly, and monthly tasks.
From marketing and messaging to pricing, events, launches, customer experience, and growth planning, we work together to identify opportunities, solve problems, and create an action plan that aligns your vision with sustainable business success.
Services can include:
One-on-One Consulting Sessions
Marketing & Growth Strategy
Email Marketing Strategy
Social Media Strategy
Offer & Pricing Optimization
Launch Planning
Event & Community Strategy
Customer Journey Analysis
Accountability & Implementation Support
Customized Action Plans